GENERATING PLUS to plan what to post and what to show

Five live workshops and a practical toolkit to help busy language schools plan content, gather the right visuals and use social media more strategically to bring in new students.

Trusted by language schools, education providers and ELT associations

Built on real experience helping language schools improve their content, visuals and social media strategy 

You don’t just need content ideas. You need a content plan and the right visuals to showcase your school, build trust and bring in new students.

With GENERATING PLUS you will:

Build a visual content library so that your school can be seen, loved and trusted online.

Develop a social media content plan directly contributes to selling courses by leveraging your unique strengths

Stop feeling stressed out and unsure about what to post or what photos to use

Save time as you won't be staring at a blank page

Never run out of social media post ideas which means you can keep active even during the busiest school times when inspiration is low!

Become consistent on social media so that you are always visible to potential students and stakeholders.

Let me guess…

You realize that your social media presence doesn't represent your school's strengths and it's undermining enquiries and enrolments.

You always find yourself wondering "What sould I post today?

You've tried following social media ideas but they don't work for the langauge education sector.

You have a tight budget for a done-for-you content strategy.

You are involved with social media marketing but you have little or no marketing experience.

Do any of these sound familiar?

It's time to take action and boost your language school's social media!

Imagine having a comprehensive content plan PLUS a visual library in place, filled with strategic post ideas, photos and videos?

What’s more, these ideas are aligned with your overall marketing objectives.You can use them again and again and never find yourself struggling with what to post or scrambling for a photo or video!

Imagine GENERATING PLUS as a toolkit that guides you through developing a content plan PLUS a visual library that accurately reflect your school’s strengths, ensuring your social media posts are helping drive enquiries and enrolments and not only likes! By the way, likes are not sales!

Develop a visual library and a content plan for your school's social media, without the high costs and with the guidance of a consultant specialized in education marketing

Why You Need to Sign Up for Generating Posts Ideas PLUS?

To have a complete Social Media Content Strategy that helps with enroling more students.

To go from posting and praying to posting and seeing results

To learn a strategic approach to the marketing of your language school

80% hands-on strategy 20% theory so that you can start implementing immediately

Ready to transform your language school's social media and drive real results?

Why Choose Generating Posts Ideas PLUS?

A Unique Approach Tailored for Language Schools

Unlike other social media solutions, my social media planning toolkit offers:

Hands-On Resources:

This planning toolkit doesn’t just tell you what to do,it shows you how!. With live sessions, downloadable templates, cheat sheets, and videos, you’ll have all the tools you need to implement the ideas and strategies shared, making the learning process seamless and actionable.

Expertise You Can Trust:

With over 25 years of experience in the ELT sector, I've worn many hats-teacher, teacher trainer, sales consultant, and marketing consultant specializing in social media marketing. This diverse background ensures that the strategies and insights shared in this course are not only practical but also deeply rooted in the unique needs of language schools. The best part? They are tried-and-tested methods successful in real language school settings.

In-Depth Sector Knowledge:

As someone who knows the language education sector inside out, I understand the specific challenges you face. This course is designed to address those challenges head-on, providing fresh ideas and perspectives that are directly applicable to your daily operations.

Flexible Learning, Your Way:

I know how busy you are, which is why this planning toolkit with video lessons is designed to fit into your schedule. Attend live or learn at your own pace and apply the strategies in a way that works best for you and your school.

Proven Strategies for Real Results:

By the end, you will also have gathered the essential visuals (photos and videos) to be seen, loved and trusted PLUS you'll have a clear content strategy to boost enquiries and enrolments through consistent social media posts. This solution focuses on creating a comprehensive, data-driven content plan that aligns with your overall marketing objectives.

Hear directly from a school owner who joined the course

One of the best ways to understand the impact of Generating Post Ideas is to hear from someone who has already used the approach in her own school.

Check out what language schools who did "Generating Post Ideas" said about it:

your social media toolkit

Here is what Generating Posts Ideas PLUS Includes:

Building A Visual Library PLUS Creating A Content Strategy

GATHERING PHOTOS & VIDEOS MODULE (live)

Intro to Visual Storytelling

Session 1. Which photos? Let’s Plan your Visual Content Library
- Steps to Identifying which visual content matters and creation of your shooting list.
Session 2. Guidelines For Taking Amazing Visual Content With Your Phone
- Discover practical tips and techniques to capture good photos and videos using just your smartphone. Walk away with shooting guidelines to share with your team.
Session 3. Ideas for School Videos to be Noticed, Loved And Trusted on Social Media
- Create your own list of video ideas tailored to your language school that grab attention and build credibility faster. Assignment: shoot and share for feedback.
Session 4. How To Respect Students Privacy in Visual Content
- Taking photos & videos without violating students and staff privacy. Take away guidelines with examples of photos and videos and steps to be compliant.
Session 5 How To Engage Staff For A Constant Flow Of Authentic Visuals
- A tried and tested strategy to engage staff to gather more and better visuals. Walk away with a framework to use at your school.
Session 6 Tips For Storage And Management Of Visual Content
- Practical tips for storing and organizing visual content
- Canva Basics for photo and video editing

GENERATING POST IDEAS MODULE

Expert-Led Input on Video

Lesson 1: The Content Strategy
- Learn the foundations of creating a robust content strategy tailored to your language school’s needs.
Lesson 2: Generating Content to Attract Potential Students
- Discover effective techniques for creating content that captures the interest of prospective students.
Lesson 3: Generating Content that Helps You Differentiate
- Explore strategies for developing unique content that sets your school apart from the competition.
Lesson 4: Generating Content that Builds Reputation
- Understand how to produce content that enhances your school’s reputation and credibility in the market.
Lesson 5: Extra Content Sources & Ideas
- Get access to additional content sources and creative ideas to keep your social media fresh and engaging.
Lesson 6: Using ChatGPT for Content Creation
- Learn how to leverage ChatGPT to streamline your content creation process and generate innovative ideas.
Lesson 7: How to Create a Content Plan
- Learn how to organize your content in a content plan and the tools to do so.

DOWNLOADABLE RESOURCES

Generating Post Ideas Workbook
Content Plan Template
Cheat Sheet to prompt Testimonials
The Find your Uniqueness Blueprint
Must-have Videos for Social Selling
Guidelines for Taking Photos and Videos for Social Media
The Hub: ask and get live support

Meet your Tutor

Hi! I'm Gina Rodriguez

I'm a Marketing Consultant for the language education sector.

I help busy language school teams plan social media content that builds visibility, trust and brings in new students.

Generating Plus is based on real work with language schools, not generic marketing advice. It combines my experience in ELT, sales, training and digital marketing to help schools plan what to post, gather the right visuals and communicate their strengths more clearly online.

Generating PLUS is a practical solution designed to help language schools use social media more strategically and with more clarity.

Why You Need Generating Post Ideas PLUS now?

With this solution, you will:

Save Time and Increase Efficiency:

By developing a comprehensive content plan and visual library you'll streamline your social media marketing efforts, allowing you to focus on other important tasks and responsibilities.

Boost Enrolment and Revenue:

Learn how to create engaging social media posts that drive enquiries and convert them into enrolments, directly impacting your school's bottom line.

Gain Confidence and Expertise:

Acquire the skills and knowledge to confidently market your school on social media, even if you have little or no prior marketing experience.

Ensure Consistency and Alignment:

Develop a content plan that aligns with your overall marketing objectives for a consistent and strategic social media presence enhanced by photos and videos that help you shine online.

Take the Leap and Transform Your Social Media Content Today!

I understand that time and budget constraints can be challenging, but investing in Generating Social Media Post PLUS will save you countless hours in the future and maximize your marketing budget.

With expert guidance, actionable strategies and resources, and a flexible, self-paced format, you'll gain the skills and confidence to create personalized social media content plan and visual library that drive enrolments and boost your school's reputation.

Don't let the challenges hold you back any longer! Start posting with purpose and achieve language school success.

JOIN GENERATING PLUS NOW!

Live Workshops + Self-paced Trainings + Downloadable Resources

GENERATING PLUS

Attend live + 2-year access to platform

Starts on 14th April

Weekly sessions at 12.30pm CEST

14th April - Planning the Visual Content Library

21st April- Best Practice for Capturing Visual Content

28th April - Videos to be Noticed, Loved And Trusted

5th May – Best Practice to Respect Students Privacy

12th May - Steps to Engage Staff in Capturing Content

Need approval from your school manager to join GENERATING PLUS? Feel free to copy and adapt the text below:

I’d like to join GENERATING PLUS, a marketing training for language schools that helps build a visual content library and a content plan for social media . It’s a small investment in the school’s online presence which will ensure we communicate our strengths better while helping me save time and being more consistent on social media.

FAQs

Will this help me get more students straight away?

I wish I had a magic wand 🙂 Generating PLUS will help you create stronger foundations so your content communicates your strengths more clearly, builds trust and gives your marketing a better chance of attracting the right enquiries.

I’ve bought training before and not finished it. How is this different?

Generating Plus is built around micro-learning, so you can work through it in short blocks of time with a clear focus on practical output.

It is designed specifically for busy in-house language school staff, which means no jargon, no generic marketing advice, and no fancy tactics. Instead, it takes you step by step through content planning and visuals, so you leave with useful outputs, not just more information.

For which social media platform are the generated posts for?

This is a bottom-up approach which will generate post content that you can share on any social media platform ( the choice will depend on your strategy). What’s more, it will also be good for your blog and or newsletter.

How long do the live sessions last?

They’re planned to last 50mins as I’m well aware everyone is busy. They might last an hour max if needed. The pre-recorded session last between 10-20minutes on average.

I'm a non-native speaker of English, will I be able to understand the course?

Guess what?! I’m also a non-native speaker of English and a former language teacher. Throughout the course I speak at a pace and use vocabulary that non-native speakers with a good intermediate level can follow. Plus the slides will support you understand the message.

Can I participate if we don't teach English but another language?

Absolutely! Generating PLUS was created with the language education sector needs at heart. Schools teaching Spanish, Italian, Portuguese, German , Greek , or any other language, as a foreign language, are welcome to join.

We are in the English Language industry but we are not a language school, will this course help me?

If you are a publisher, edtech provider in the language sector and need a B2C social media content strategy, the course will help you create one.

Is this solution suitable for online schools too?

Absolutely!

I've got a question not answered here.

Please email me at hello@grschoolmarketing.com and write “Generating” in the email subject. I’ll get back to you within 24 hours during working days.

I'd like to upskill my team with tailored training

Please email me at hello@grschoolmarketing.com and write “Tailored Training” in the email subject. I’ll get back to you within 24 hours during working days.

Generating Post Ideas PLUS